Founder updates, Shopify tips, buying season prep, and the operational stuff nobody talks about — written by retailers, for retailers.
Shopify made your products discoverable on ChatGPT, Gemini, and Copilot. The stores with the deepest catalogs have the most to gain.
Your Shopify catalog is now automatically searchable by ChatGPT, Google Gemini, and Microsoft Copilot. Deep, complex catalogs just went from a liability to a competitive advantage.
Your Shopify store is your digital storefront, whether you ship or not.
80% of shoppers check online before visiting in person. If your catalog is empty, they might never walk through your door.
We read through the announcements so you don't have to.
Shopify dropped a big update. Here's what's actually worth knowing if you source from multiple vendors.
Everything you need to stay organized from Atlanta to your stockroom.
Going to market? Here's the checklist we wish we had our first time around.
You ordered 24. You received 20. You paid for 24.
Short shipments are one of retail's most expensive invisible problems. Here's how to catch them.
Stocky manages what you have. We handle what you ordered.
Stocky is great at counting and forecasting. But it starts after products exist in Shopify. What about everything before that?
Shopify lets you publish anything. That's the problem.
Entering products directly in Shopify admin works. It also takes forever, introduces errors, and skips your entire buying workflow.
Faire gets products to your door. We get them into your store the right way.
Faire's Shopify integration syncs inventory and orders. But the products that land in your catalog are shaped for Faire, not for your store.
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